The Sutro Story

Born and raised in San Francisco, Sutro honors the tradition of fine handcraft footwear that looks better with age. Clean lines, premium quality materials, and custom-made comfort features are at the core of each pair of Sutro.
For 35 years as retailers in San Francisco, we listened to our customers. Our personal interactions with customers allowed us to learn what they were looking for in footwear, what their "sweet spot" was in spending, the level of comfort they expected from their shoes, and where in their feet they wanted this comfort. Most importantly, we saw that none of the brands on the market addressed all of these concerns.
Where we come from
Heritage
Sutro's San Francisco Store

At Sutro, we pride ourselves in delivering quality handcrafted products direct to the customer through online channels. By eliminating middlemen, retailers and wholesalers we are able to pass the savings on.

Shoes are also fundamentally personal, which is why we offer free shipping and returns so our customers can feel the Sutro difference. We’ve taken this approach one step further by opening our own showrooms and partnering with local, esteemed stores in select cities. Experience Sutro at these fine locations.
Think local, Act Global
San Francisco and Beyond